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Welcome Back...

to a simpler time - A time and place where stunning beauty, great selection, and honest value were the rule, not the exception. You'll find all that and more here. We have a passion for jewelry - and for relationships. From the moment you walk in, you'll feel what a difference that makes.

Welcome Back...

to a simpler time - A time and place where stunning beauty, great selection, and honest value were the rule, not the exception. You'll find all that and more here. We have a passion for jewelry - and for relationships. From the moment you walk in, you'll feel what a difference that makes.
Bridal Headquarters

Where Love Sparkles and Dreams Shine Bright

Custom Jewelry

Crafting unique symbols of your personal love stories

Jewelry Repair

Reviving the sparkle of your most precious memories

Who we are

Sather Jewelry: We Celebrate You

Since 1910, the good people of NW Wisconsin have come to Sather Jewelers to celebrate their love! Step inside and you’ll find an utterly unique and captivating atmosphere. An experience…

Here, the Romantic Past and High-Tech Present meet in POSSIBILITY.

Even before you reach the front door, you’ll begin to experience the charm of century old elements like the timeless street clock, and the 19th century building itself. Step inside and feel the warmth of the rich Brazilian walnut floor, the hand-sculpted cherry-walnut cabinets, ornate tile ceiling, graceful, ivory long-wall cabinets, crystal chandeliers and the store’s original National Brass cash register. Then, you’ll see state of the art tools and equipment in the high-tech design nook and at our jeweler’s bench – all of these combine to deliver a one of a kind experience for that one of a kind relationship – YOURS!

Professional Jeweler

Blending Tradition and Innovation for Unforgettable Experiences

Discover Collections

Unveil timeless elegance and exquisite craftsmanship with our curated selection of jewelry pieces, meticulously crafted to celebrate life’s most precious moments.

Why Choose us

All By the Golden Rule

Our parents taught us to treat others like we would want to be treated ourselves! 

That is what’s in our hearts and what motivates us everyday!

Quality Materials

Our materials are sustainably sourced, reflecting our commitment to environmental responsibility

Professional Expert

Trust the hands of our seasoned jewelry professionals.

Support

Use the FAQ's page or contact form if you have detailed questions

Our Value

Relationships

At Sather Jewelry, we don’t
have customers, but only clients and
friends. We are here to celebrate
you and those you love!
~Bob and Janet Otto

Knowledge

Unparalleled expertise in jewelry craftsmanship

Creative

Collaborating with renowned jewelry designers

Passion

Crafting jewelry with love and devotion

Experienced

Trusted jewelers with years of mastery

New Arrivals

Shop The Latest Additions to Our Jewelry Collection

Testimonials
What they say about us

Real Stories, Endless Smiles: Hear what our valued clients have to say!

  • There awesome people very very nice and great work highly recommend them

    Yolonda Passmore Avatar Yolonda Passmore
    May 18, 2024

    Been in there many times, very friendly and willing to help!! And I never have to wait months for my jewelry to come back...

    Deborah manlove Avatar Deborah manlove
    May 18, 2024

    Very personable and ready to help your needs! Professional courtesy and workmanship ! Highly recommended 🙂

    Mrs. McNitt Avatar Mrs. McNitt
    May 14, 2024
  • The wonderful folks at Sather Jewelry were very helpful at restoring my wedding ring to "like new" condition. Highly recommend utilizing their expertise!

    Jeanne LaBelle Avatar Jeanne LaBelle
    May 14, 2024

    If I could give 100 stars I would!! My custom ring turned out amazing and everyone from start to finish was so wonderful to work with!!

    Jenifer Danford Avatar Jenifer Danford
    May 14, 2024

    Bob Otto, owner, was extremely helpful and very honest with us. I will be bringing back more pieces of jewelry for him to look at. They also have a beautiful store!

    Linda Schneider Avatar Linda Schneider
    May 7, 2024

Need more help?

Contact us with any questions, concerns, or feedback via our user-friendly contact form for written communication or phone for urgent matters. Our customer service team is committed to providing excellent service to our valued customers.

Customer Service

Our team is ready to support you with any questions you have

Call Us

Want to place an order or have sizing questions

News & Article

Stay up to date on all things jewelry at Sather Jewelry​